ROAS Calculator

Calculate your return on ad spend and see how much revenue your advertising generates for every dollar spent.

Advertising Details

Enter your advertising spend and the revenue generated from those ads.

$

Total amount spent on your advertising campaign.

$

Revenue directly attributed to your advertising.

ROAS Formula

ROAS = Revenue ÷ Ad Spend

ROAS is usually expressed as a multiple, such as 3x or 4.5x.

ROAS Results

Your calculated return on advertising spend.

Enter your advertising details

Your ROAS results will appear here.

How ROAS is calculated

ROAS (Return on Ad Spend) measures how much revenue you generate for every dollar spent on advertising. Divide the revenue attributed to your advertising by the total advertising spend.

ROAS = Revenue ÷ Ad Spend

For example, if you spend $2,000 on advertising and generate $7,000 in revenue, your ROAS is 3.5x. This means you generated $3.50 in revenue for every $1 spent on advertising.